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You’re may be asking yourself, “What is ZMOT?” It’s a term coined by Google that means, Zero Moment of Truth. According to an eBook from Google called “ZMOT: Winning the Zero Moment of Truth,” ZMOT is the point at which brands make shoppers’ shopping lists; it’s the point where users choose to make a purchase and it is what influences shoppers to share the results with friends. Find out how you can leverage ZMOT in your video marketing strategies and turn prospects into buyers.

As you most likely know, Google is the largest and most popular search engine in the world. But who ranks number two? You’d think Yahoo or Bing, right? Wrong. YouTube ranks as number two. The New York Times reported in 2010 that YouTube serves two billion videos each day.

Everybody knows that YouTube is a great place to find an audience. It is the second most popular search engine on the planet, and the popularity of videos on the web is only on the rise.

In the modern marketplace, competition for new customers has become fierce. This is where using video email can make a huge difference for your business.

I won’t waste any time on an intro. This is your definitive guide to a YouTube Marketing Strategy.

In the year 2012, more than ever, business people need to be where your potential customers are looking for your product or service. But where to put your limited marketing dollars? It’s not print, it’s not direct mail, it’s not the Yellow Pages and it’s certainly not telemarketing. You are savvy enough to know that the web is where your potential customers are searching — and web video is the key to reaching them.

The last decade has seen exponential increases in the popularity of web videos, evident with the vast growth of such video hosting sites as YouTube and others. This dramatic growth has only been inflamed by the equally radical growth of social media networking. Through the symbiotic relationship that has arisen between these two growing entities, viral video sharing was born.

Although promotional videos are great advertising tools for all types of businesses, its efficiency depend mainly on the content they hold. In fact, content is everything when it comes to driving the much-needed amount of traffic to a business website.

We live in a day and age where money is tight, and it seems more and more companies are going out of business every day. In fact, it’s not just small business that is feeling the pinch, even big companies are cutting back. When it comes to advertising dollars, businesses today need to know they are spending their money on initiatives that are producing a profit for the company. If the budget is expended on a failing marketing strategy, a business could literally fail overnight. Your marketing budget should be a top priority this fiscal year. That’s why you should make sure to look at companies offering explainer video in the way of corporate video production to boost your marketing results. But you may argue that video sounds expensive, so you can’t help but wonder, does your company really need that this year? Here’s how to find out if you can use corporate video production in your marketing campaigns this year.

As of late, many companies and organizations that have expanded their marketing strategies to the internet have begun to take serious interest in the production of web videos. With the recent shift to web videos as a source of entertainment for many, promoters and businesses alike have begun to recognize the true value offered by web video marketing as a means of tapping into this flourishing market.

The internet changes every day, growing infinitely bigger as more and more new websites show up online and more people are looking for The Secret To Making Money With Video Marketing. A large number of those sites are uploaded by budding entrepreneurs who would love nothing more than to become their own boss and make a healthy living off the net. For every one that makes it there are hundreds and thousands more who fail, and usually because their website sits and gathers dust because they don’t know how to market it effectively.

The indispensable benefits of videos in fishing customers’ attention and trust are no longer hidden among entrepreneurs these days. This is primarily one of the reasons why effective marketing video production is sought after far and wide.