February Monthly Recap Session

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Video has a large appeal to audiences because most people want to “see” something before they will “read” something. Videos can be used to strengthen the consumer experience by educating the viewer about products or services, and by getting the corporate culture and personality of a company out there. This helps to increase awareness and build your company’s brand.

Small business owners often struggle to compete in the advertising arena against their larger counter parts because small businesses have a smaller advertising budget. One way they can compete, is by creating viral videos that we see on YouTube and Vimeo and all over the web. Videos can be created on your own, with your own equipment such as an iPhone, cell phone camera, flip cam, or any other low-cost equipment solution. Viewers are not expecting a professionally-designed video with super-high quality. The are, instead, expecting something that will entertain them and touch them in some way. So video offers an excellent opportunity for small business owners to market their business without spending a fortune.

How do you spend your time online? Do you research products or services you want to buy, or visit your friends on Facebook to see what they are doing, or check in on LinkedIn to see who you can connect with professionally? Maybe you watched some video advertising while you were there.

We are living in the age of massive marketing noise: multinationals, small companies, politicians and virtually everybody try to persuade us do to things, to purchase their product or services. We are bombarded with thousands of messages on a daily basis from all media vehicles possible: TV, radio, newspapers, banners, billboards..

Whether you want to learn a language like Spanish or fix your leaking tap, YouTube is the site to provide the answers. This is a site that provides video content on just about anything.

When people think of online videos, they usually imagine wacky home videos or clips of wannabe musicians. Fact is, videos can be a powerful marketing tool for your business (online or traditional). Like all other presentations, you need to put some thought and effort into the video you create. This article offers a number of steps to help you develop and maintain a video marketing strategy that generates positive interest in your business.

Video marketing is one of the newest tools for web site traffic optimization and search engine submission. It combines traditional and innovative web promotion strategies, thus, making this tool appeal to a wide range of users — and also explaining its popularity.

YouTube is the world’s premier video site. Thousands upon thousands of videos are uploaded and viewed every single day. You can find just about anything on there and it is a great site for learning new things. Uploading a video can be confusing for a beginner so in this article I present 7 Steps to Uploading a Video to YouTube.

Today I’m going to touch on the topic of Video Marketing. You’ve seen all the YouTube videos out there selling this and that and I know you’re wondering how YOU can benefit from this trend.

If you’ve done much searching on the internet, you probably have noticed that video is everywhere you look on the internet. It’s being so widely used in almost every industry, it’s amazing. People look at YouTube for entertainment every day, but it’s extremely widely used by businesses. Video is now one of the main ways that business people share information about their businesses and products and get potential customers interested in them. YouTube is the biggest video sharing site on the internet.

You may have heard of video marketing, and may even have tried your hand at one or two videos, but gave up after that because they do not seem to be bringing traffic to your website and don’t get any hits on YouTube either. This article is to help you get to grips with YouTube and how to use it to drive traffic to your website.

YouTube was launched in the year 2005 with the sole intention to provide people a platform to view, upload and share videos. With the passage of time, the popularity of the site grew by leaps and bounds. Today, approximately 800 million unique visitors visit YouTube each month, and nearly 48 hours of video content is uploaded every minute. Entrepreneurs usually hesitate to include this platform in their viral internet marketing campaign.