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We all know how hard it is to market and get your message to your target audience. Video on the web is becoming more and more effective and common and will continue to grow. In fact According to the Wharton School of Business, a well produced video increases information retention by 50% and speeds-up buying decisions by 72% over a print brochure.

Video marketing is a must when it comes to online marketing. Without video marketing, traffic will not build easily.

With advancements in internet technologies, as well as parallel innovation in iPad’s, smart phones and tablet PC’s, the consumption of online video is rapidly increasing. Coupled with trends in consumer behaviour where people are increasingly searching, purchasing and being entertained by the internet, the value of providing interactive content and motion graphic videos by businesses as a component of their digital advertising inventory is creating high demand for After Effects templates. AE templates are pre-formatted visual presentations which utilise advanced Adobe software to create motion graphic presentations at the touch of a button. Previously the domain of experienced motion graphic designers with advanced software and programming skills, the release of AE templates has simplified the process to the point where the novice can create visual impact comparable with the best in the world. The numerous range of After Effects templates simply require you to download the file, add images, video, logos and messages and publish to the multiple platforms available for video hosting, as well as incorporating into the company website to create the ‘wow factor’ for visitors and potential customers.

If you are here, you are expecting to learn secrets of effective video making. Before I tell you that, let me assure you I have been a challenger in the youinc star challenge which involved 23 video marketers vying for the top spot. It concluded recently and I was at number two.

A recent study revealed that of the billions of websites that are on the Internet over half of them are Video sites. What is even more interesting is that this number is constantly growing. Why has Video marketing become so prevalent? Who really knows what the real answer to this question is, but it is safe to assume that the average web surfer has gotten too lazy to sit through reading a static web page and prefers to watch a video instead.

How to generate FREE leads with video marketing can be one of the easiest ways to create traffic online to your business, it can also be one of the most complicated. Here is a simple overview of video marketing and why using this method should be used by you.

In this age of growing technological advancement and entertainment finding its way into the mobile phones of individuals, the demand for content is at an all time high. Most cable television channels, the internet and other such visual media are on the constant look out for content. This has placed those owning such content in an advantageous position as buyers of such content are willing to pay any price to get them. However, piracy is equally rampant and many a time original content is quickly duplicated to be seen across the globe within no time leading to a lot of loss to owners of such content. Video rights management or the rights to manage video content is thus becoming an important holding.

In everything that we do we must always remember to promote excellence. We must learn from the mistakes of many people and avoid these pitfalls. Almost everything has some roster of things not to do and that includes Video Marketing. This kind of marketing has its do’s and most importantly also a list of don’ts. So before you fall for you’re them, we already made precautionary steps for you to avoid them.

Long time ago people actually left video editing to experts. Video editing in the past meant getting good software that you pay at a costly price and some very expensive equipment. However things have changed and because Video has become a mainstream media for advertising a lot of people are yearning to learn the basics of it.

The rate of conversions for many companies has been hugely relative to the amount of media that they present most commonly the video sales page. The emerging fad of watching videos online has been phenomenal and one way for marketers to take advantage of this situation is to tap in to this kind of medium.

How do videos and businesses relate to each other – even in industries where you might not think they relate? Would you rather spend five minutes reading through a page of text or watching a sixty second spot where the same material is explained visually?

People across the universe upload and use videos on YouTube to promote their products, services or interests. The website actually attracts many people who are estimated at billions of people each and every day!