Better Bookkeeping For Agencies With Nathan Hirsch

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I just met with an attorney who is great at what she does but when I put a camera in front of her she froze up. This was not a shy or insecure person but when she saw the little red light, she was became a real wall flower. Here are some tips to creating great video if you hate being on camera.

I hear this all the time: “I made this really cool video but no one seems to watch it and it’s not getting me any traffic to my website!” Let me tell you the 2 mistakes that will kill your video when trying to use it for marketing.

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One of the first questions I am often asked when meeting with a new client is “How can I increase my presence on the web?” In a word, YouTube! Many times small businesses will get their website up and think they are done. There is much more that needs to occur to help you drive your internet presence.

There are video companies who charge attorneys $5000 to create a one minute clip. There are some very big well-known website companies that will charge you anywhere from $2,500 all the way up to $35,000 to create video for you. There are wedding videographers who will charge you $500 for a 30 second clip that is nothing more than a template for a commercial. The problem with different video companies is comparing apples to apples.

Internet Marketers are doing a disservice to their customers by providing video alone. Without the benefit of other media for replay, the customer is tied to the computer at all times. There is no individual control on the part of the customer. In order to learn from you, they have to give up their freedom and ‘do it your way.”

YouTube is the holy grail of video sharing sites. It is the largest, biggest, baddest and most important video sharing site on the planet. It’s also owned by Google; the largest, biggest, baddest and most important search engine on the planet. YouTube now operates as its’ own search engine.

As an Internet marketer, or a business owner who is marketing online, one unlikely you know that YouTube is among one of the top websites for marketing and e-business today using very short videos. The videos which that site receive the highest amount of views are videos that are no longer three minutes. More than likely you’ve heard of the videos on that site which have received millions of views and have gone massively viral around the whole world.

A lot of people struggle with video marketing. They don’t understand how they are going to get their videos to be viewed by thousands of people, and so they get put off actually creating the videos in the first place. The fact is; video marketing doesn’t have to be that hard, you just have to know a few of the tricks of the trade.

If you want to completely outdo your competition when it comes to marketing viral products, you’ve got to work smart and fast. Marketing viral things is all about making sure that your message reaches its intended audience, and that is best done with some creativity.

A multidisciplinary art form through the creation of video can be quite complex. When compared to massive writing articles and blogs it is ten times more complicated. Web user attention spans are locked in limitations. Limited effort is parted with to even attempt deciphering service or product proposals, sales pitches or communications. An effective and speedy way of message deliverance is via the exploration of attractive visual methods, through marketing with visual formats like videos.